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Google review link not working

By Jack Stovell Published Checked

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0 of 3 checked

Likely causes

The 4 causes, sorted by who can fix them

  3. Platform’s call

    The profile is suspended or disabled

    Google says that while a profile is suspended the public cannot go to it, and the owner and managers cannot act on it.

    Fix Appeal through the Business Profile appeals tool. Until it is reinstated no review link will work, because there is no public profile to land on.

    Source: Fix suspended or disabled profiles — Google Business Profile Help, checked

  4. Platform’s call

    Reviews are not available for your category or country

    Google says reviews are available only in certain countries or regions and for certain business categories.

    Fix Check your category. If reviews are not offered for it, no link will produce a review form.

    Source: Manage customer reviews — Google Business Profile Help, checked

4 causes shown

Reporting

How to get the link Google actually expects you to use

  1. 1Go to your Business Profile
  2. 2Select Read reviews, then Get more reviews
  3. 3To copy the review link, select Copy
  4. 4To save the QR code, right-click it and select Save image as

Google says offering incentives, such as free or discounted goods or services, to customers in exchange for reviews is considered fake engagement and is strictly prohibited. That includes posting reviews, changing reviews and removing negative ones.

Source: Create a Google link or QR code to request reviews — Google Business Profile Help, checked

Next step

From our sister products

Ours: made by the same studio that runs this site.

Sister product: ReviewNudge

A link and a card that actually work

ReviewNudge's free tools build the review card and the request text for you: a QR card you can print for the counter, and a plain request with no incentive and no rating filter.

Open the free tools

Questions

Asked about this problem

Why does my review QR code not scan?

If it was generated on a phone it may not be a valid review code at all: Google says review QR codes can only be generated on a computer browser.

Where do I find my Google review link?

On your Business Profile, select Read reviews, then Get more reviews, then Copy.

Can I offer a discount to customers who use the link?

No. Google says offering incentives in exchange for reviews is considered fake engagement and is strictly prohibited.

The link works for me but not for customers. Why?

Try it signed out, in a private window. Signed in as the owner you may be seeing a page a customer never reaches.

Sources

Where every fact on this page comes from

Sources

3
  1. support.google.com · checked 2 October 20261Create a Google link or QR code to request reviews — Google Business Profile Help
  2. support.google.com · checked 2 October 20262Fix suspended or disabled profiles — Google Business Profile Help
  3. support.google.com · checked 2 October 20263Manage customer reviews — Google Business Profile Help

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